Q5. How did you attract/address your audience?
Using my audience research, I was evidently able to see what attracts the audience the most and what are the main features they look at the most, in order to judge the magazines worth
Using the left third I placed various well-known and most popular artists’ names in order for them to see who would be featuring in this magazine and would therefore make them want to read it due to the popularity of that particular artist and I therefore made sure that the artist I chose was favoured and a good enough name that the audience I researched on would be intrigued by. I also placed eye catching words such as ‘plus’ so that they would instantly know what the magazine can offer them.

For the design of the pages I tried to keep it clean and neat therefore aligning the cover lines, selling line in a straight line. I chose the colour of white and black as these were the most common colours in clothing, gadgets for teenagers – a popular colour couple. The hint of yellow which is a bright sunny colour attached, connotes happiness and hope which is what teenagers need in their life, but also it brings a bit of a zest for life almost within the music. I’ve also added a hint of blue in some areas so that they would pop out of the magazine but would also seem calm and soft alongside the yellow
My photographs consist of various pictures of my main model who is an attractive young female- the same or similar age to my intended targeted audience; whom could draw in male readers but also female readers, whom may look up to her or think she is cool which would make them approve of the magazine. The fact that she is of an oriental ethnicity wouldn’t exclude the audiences as she doesn’t look like the typical ‘cute anime’ type Asian but instead more of the urban type female. The fact that she isn’t of a white or black ethnicity means that the audience wouldn’t just be either rock, hip hop people or R’n’B, soulful people, but instead could be a mixture of all as she doesn’t really fall into a particular category. Therefore, many people could connect with the model and therefore the magazine. I’ve directed her poses of listening intently with the headphones, to biting chord wires to express her as the cool type of person who has swagger. This can also be seen through her costume- a giant mobile phone button jumper, her stylish quiff and her simple make-up showing that she is trendy and in style and therefore connotes the magazine itself.

The other models I have used consist of two females who are half white and Filipino, a cool tom-boy, a black male dressed in baggy dark clothing and a white boy who has an indie, punk rock presence in order to tie in with my versatile genre. Each individual model could relate to an individual audience as I have tried to cover a range of ethnicities in my magazine

The cover lines I’ve used are in bold colours against the black background and would therefore grab the audience’s attention. The most important component which would do this was the puff where I have made the ‘Free’ stand bold along with the bright circular shape which is also attached with two images on top of the main image and therefore would keep them engaged and drawing them straight to something they can get for free which is what all teenagers love to get above all.
My most dominant font used throughout was ‘impact’ which creates a bold effect which easily keeps their attention. I’ve also added simpler fonts like Verdana which is simple and smooth instead of looking enduringly difficult to look at and read. To make it easier I’ve also used a low register with the occasional street slang but not too many as I didn’t want it to fall into a particular social group, but instead the type of lexis teenagers often speak with so that they have something in common and can relate with the artist and this would therefore draw the audience to this magazine as it could reflect their personality and interests
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