Q4. Who would be the audience for your media product?

My targeted audience consists of teenagers whom listen to music on a regular basis or who are intrigued in this topic without limitations to a genre or style of music therefore allows them to be a mass market. Presumably they would be teenagers aged 14-18 as they seem- through my audience research, mostly interested in the music industry and would be fond of reading about the latest music news. They would consist of both genders and of any ethnicity and most likely to be urban teens who have a profound taste and who are loyal fans to artists and music.

Of course they would have to be interested in music and would therefore be interested in reading about it where they would have access to all areas in within the music industry. They would have to be intent and keen on the lifestyles or music artists to be able to give the magazine a chance to be read. Their lifestyle would probably have a background still in education where they would be in secondary school, college/sixth form or universities. They would either or also have a full time or part time job and their social life would be productive with friends where they could explore the adventures of shops, leisurely activities, going out to parties and clubbing. I say that they would have a productive sociable life as they would be able to share their interests with friends and listen to these music on a daily basis whether if it is at home doing work, watching the television or hearing their music wherever they go through their mp3’s, iPods or from a shop. They would be teenagers who live locally in London and would appreciate urban, loud, modern music and would be up to date with the music buzz.

 They most definitely wouldn’t be people who live in and grew up in the countryside as they wouldn’t really appreciate this lifestyle where they may have been influenced by the quietness and simplicity which contrasts completely with London’s style of music which is more ‘street’ and ‘urban’. As they are from London and would be students they would not be high class but more low/middle class as they would be unable to afford many luxuries such as high status people who live in upper state areas who wouldn’t fully appreciate the music lifestyle and therefore music magazines as they have more things to worry about.

Therefore my audience would have to be people who take advantage for minimal items who would use their expenditure and could become loyal to it as they have used their money on this media product. Ethnicity would not be an important issue so long as they are the types whom are not dedicated to only their cultural music but would be those willing to explore various other genres and are likely to be interested in giving other genres a chance. For a music magazine or any magazine the audience would have to enjoy reading and adapting to a magazine and able to give it a chance therefore they wouldn’t waste their money and would appreciate its content and could also therefore in the future become dedicated in making subscriptions and would be fans of the magazines and therefore would buy it and help bring in profits for the publisher and help the success of the magazine. It would also be resourceful if they do go to school therefore they could publicise and advertise the magazine to their friends and it would become widespread and therefore would lead to the success of the distribution and marketing of the magazine due to this particular audience